Coffee
with a Toronto Fashionisto
“Favourite
fashion magazine?
Don’t
have one, I find they are all doing the same thing now! #basic” - Christopher
Mello
I had the pleasure of sitting down with an up incoming Toronto
fashionisto, where I got to hear about some of his up and coming projects as
well as steal some advice for anyone who wants to tackle the fashion industry.
Christopher Mello is a recent graduate from The Academy of Design and
Technology; there he studied Fashion Marketing and Merchandising. Of course
this isn’t where his passion for fashion started; Mello’s interests for the
fashion industry began at the tender age of 13 while modelling for various
companies such as Hollister and Abercrombie. “When I would be on set, I would
watch the artistic director, PR person and stylist closely as they would do
their job, which lead to me always asking them questions, and helping them out
whenever I wasn’t needed on set.” Soon after Mello found himself drooling over
the stylish clothes more intensely, which lead him to move more and more
towards the fashion industry. During his years at The Academy of Design and
Technology Mello was able to work with many fashion forward/ well known people
and companies. There he had the opportunity to intern for Fashion Weekly
Magazine, SCPR, Hil & Gertner Capitol Corp along with Ink Entertainment and
more recently Conde Nast International, at Vogue Brazil. This was only the beginning
of Mello’s inspiring journey to success. He was fortunate enough to have also
worked and learned from some of the biggest names in Toronto such as Farley
Chatto, Stephen Cara, Christopher Bates, Jay Strut, Greta Constantine, Keith
Richardson, Doris Montanera, Jennifer Dares and Mark S Doss. Having been able
to learn/ work closely with such big names, Mello decided to continue his
education further and now studies Public Relations as a post-graduate at
Ryerson University. He has also started a new project, his very own company
Nudite Communications which has slowly been appearing around the Toronto
Fashion scene. This busy 22-year old took time out of his hectic schedule to
sit down with me and answer some questions about his personal style, fashion in
Toronto as well as advice for any aspiring fashionista or fashionisto. First off I couldn’t help but burst out and
ask Mello wear he shops, his style is so unique and ahead of the time that I
had to make sure that I could share with you guys where his cool threads were
from. Mello stated that he generally
shops online, random stores on Queen or with the designers themselves; he does
this because “I find retailers are basic and boring, carrying the same pattern,
cut and drop over and over again. So going directly to the designer like Som
Kong or NARCES, makes life easier and gives me a sense of couture like
garments, where the piece is made to measure for me”. Mello also shared some
trendy places in Toronto to shop “ best places to shop in Toronto I would say
are Serpentine, TNT, Jacflash (online), Lavish & Squalor, SSENSE (online)
and of course those random little boutiques on Queen West”. Mello’s style is so unique that I wasn’t
surprised that this fashionisto doesn’t subscribe to just one brand, but dabbles
in many different stores that have many different styles. This trend setter
describes his style as a “city slicker” meets a “bohemian grunge” type with an
occasional “smoking jacket” look in his words “If it’s not black or white, it’s
not for me.” Mello continued talking about his style, touching base on key
pieces in his closet such as his black YSL destroyed jeans and his Bottega
loafers, where I interrupted asking him about up and coming trends and fashion
must haves for his closet. “I can’t say I know what my next must have item is,
since I’m generally changing up my look and wants daily. Generally if I want
something, I get it if I’m still still thinking about it, after a few days.” a
rule personally I think we should all follow. Mello’s unique style and mature
attitude towards the fashion industry is what keeps him fresh and successful.
At 22-years old Mello has already created a name for himself. With the amount
of experience Mello has you’d think he would be confused as to where he sees
himself in the future. I had asked Mello what his dream job was and with no
fear he confidently responded saying “My dream job would be a trend forecaster
for a big company such as Pantone or WGSN, or working for a fashion brand such
as Oscar de la Renta under their PR team or even under a fashion based PR
agency.” This guy has no fear and is definitely aiming big in terms of his
future career. Christopher Mello claims
his inspirations and passions came from his elders who raised him to have the
beliefs and strength he has today, that has also helped guide him to become who
he is in the Toronto fashion industry. Mello continued on to speak a little bit
about Toronto’s fashion industry and why he enjoys being a part of it “Ideally
what I love most about the fashion industry in Toronto, I guess would be the
fact that for such a small city, that does not really implement or care much
about fashion or arts, it seems to always be doing just fine. The fact that
Torontonian’s seem to always be turning heads in a good way, even during the
recession. But who are we kidding, I love the industry parties, nothing like
being young and being able to enjoy the pressence of others like you, loving
what you love and partying the way you do. Plus VIP on a invite or pass always
makes you feel better, but don’t let your ego grow!” After a long coffee break
from Mello’s busy schedule he concluded the interview by sharing some advice
for up and coming fashion gurus “Volunteer, volunteer, volunteer, volunteer!
Volunteer, until they tell you, your past that point and then note that it is
time for you to make something from that name you created, and know that
everything has its timing. Getting a job in your industry and field is a little
bit of timing and hard work. Luck doesn’t exist!” Christopher Mello is
definitely someone we should all keep our eyes out for, this fashionisto is a
face we will all see around for while! Best of luck to him and his success!
Website-
http://christophermello.fashionprofessionals.ca/index.htm
Linkedin-
http://www.linkedin.com/pub/christopher-mello/79/667/b91
Twitter-
https://twitter.com/confessionsofCM
Instagram-
http://instagram.com/confessionofcm